Top Reasons to Earn a Business Degree from EKU

Published on July 16, 2024

By Evan Bentley

Get a game-changing business degree at Eastern Kentucky University. Choose from high-demand programs, take advantage of real-world learning experiences, and get access to an extensive network of career opportunities. A business degree incentivizes, organizes, scales and finds profitable solutions to any industry, discipline or mission. This versatile skill set is the perfect companion to any major or career. Pursuing business as a minor can instantly increase your marketability after graduation. 

Here are the top five reasons you should consider earning a business degree or minor from EKU!

1. Everything is Business

No matter what career path or industry you choose, there is a business component to everything we do. Whether you're an artist, engineer, healthcare professional or scientist, understanding business principles is essential for success.

Business skills like communication, negotiation and leadership are universally valuable, helping you excel in any role as you navigate the complexities of the modern workplace. By mastering business principles, you gain a competitive edge, enhance your problem-solving abilities and open up a broader range of career opportunities.

2. More Career Options

A business degree provides a broad skill set that is applicable across various industries, making it a versatile choice for many career paths. In EKU’s College of Business, you can get a Bachelor of Business Administration (B.B.A.) in Accounting, Business, Finance, Management, Marketing, Risk Management and Insurance, and one of the leading PGA Golf Management programs in the nation. Many programs offer concentrations in unique and sought-after areas, such as Global Supply Chain Management, Music Marketing, International Business, or a certificate in Financial Technology and Cybercrime, among many other options. 

Add a minor in Sales or Innovation and Entrepreneurial Thinking to your portfolio. In the 21st-century economy, the ability to create your own job and successfully market an idea, product or service is crucial. By pursuing one or both of these minors, you will significantly enhance your skill set and prepare yourself for future success.

3. High Employment Rates and Higher Salaries

EKU business graduates start out in well-paying careers with major corporations. In Central Kentucky, companies like Toyota, Valvoline, Carhartt and others frequently hire EKU grads. EKU's Global Supply Chain Management and Risk Management & Insurance programs boast a nearly 100% job placement rate and graduates' average salaries are among the highest of all university programs. 

Take it from Jonah Wooten, ’24, who said, “With the incredible job placement assistance of the Risk Management and Insurance program, I have had an internship since my sophomore year and a full-time job lined up for after graduation."

4. Be Your Own Boss

Ever dreamed of owning your own business? Being your own boss means having the freedom to innovate, set your own goals,and build something truly unique. It allows you to follow your passion and turn your ideas into reality, while also providing the flexibility to balance your work and personal life according to your own terms.

If you naturally possess an entrepreneurial spirit and crave the challenge of making your product stand out from the crowd, the path to self-employment is a compelling reason to earn a business degree.

5. Flexible Learning Options

EKU offers flexible learning environments, including 100% online business degrees and programs. If you’re balancing work, family or other commitments outside of the classroom, EKU's flexible options allow you to achieve your business goals on your own schedule.

Tara Boneta, ’23, general business major, said, “As a working mother of three, Eastern Kentucky University has been an absolute game changer for me. EKU’s flexible learning options, such as evening and online classes, provided me with the opportunity to pursue my degree while maintaining my professional commitments and family responsibilities.”

Learn more about EKU’s business programs and take the first step in becoming a game changer in the field of business—apply to EKU today.